Head of Platforms, Display and Video 360
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 11 years of experience in developing relationships with customers, and working with digital media or digital marketing/advertising solutions.
- 10 years of experience in a client-facing role with partners across multiple levels.
Preferred qualifications:
- Experience in collaborating with multiple stakeholders across organizational boundaries with similar objectives, aligning resources and direction.
- Experience with offline media, Brand Lift, marketing measurement and attribution techniques (e.g., offline measurement, Marketing Mix Modeling (MMM), Message Transfer Agent (MTA), attribution) and Google advertising products (e.g., Google Ads, Google Analytics, Google Marketing Platform, etc.).
- Experience in delivering insights from multiple data sources, making presentations to C-Level or executive audiences with excellent communication skills.
- Knowledge of Media Industry issues to advance Google's forward-looking strategies within the marketplace.
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users. Google Customer Solutions (GCS) sales teams are trusted advisors and competitive sellers who maintain a relentless focus on customer success by bringing the best Google has to offer to small- and medium-sized businesses (SMBs), which are the backbone of our communities. As a member of our team, you’ll have the opportunity to work with company owners and make a real difference in their businesses by helping them grow. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.Responsibilities
- Build knowledge about digital marketing/advertising, Google products, participants offerings, and Industry vertical and stay current in the advertising environment and engaging landscape through required training and other resources.
- Create growth plans for advertisers through collaboration with industry managers from in-market cross-functional teams.
- Create and support multi-product solution promotions and collaborate with in-market business teams to create a growth strategy for advertisers.
- Draw insights from data analysis, provide data-motivated recommendations to customers, partner teams, and leadership based on analysis to influence and drive change across teams.
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