Regional Product Lead, Media Effectiveness (English, Korean)
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in product management, marketing, management consulting, or project management in technology.
- Experience with marketing measurement and attribution techniques (e.g., offline measurement, attribution, incrementality tests) and Google advertising products (e.g., Google Ads, Google Analytics, etc.).
- Experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders.
- Experience developing business strategies or managing cross-functional initiatives.
- Ability to communicate in Korean and English fluently to engage with clients in the region.
Preferred qualifications:
- Experience influencing stakeholders to devise and scale a strategy.
- Ability to understand and adapt to the motivations of different stakeholder groups.
- Ability to take complex, ambiguous topics and present them in a clear and concise manner to stakeholders.
- Excellent presentation development, along with proven written and verbal communications skills.
- Excellent written and verbal communication, and people management skills, with experience in influencing executives, managers and sellers both in and outside Google via 1-1 and 1-many format.
- Excellent organizational and project management skills, with the ability to collaborate across cross-functional boundaries.
About the job
Product and Sales Activation (PSA) is a highly collaborative group of individuals who work hard to deliver at-scale, customer focused priorities, transfer product knowledge to our Google Customer Solutions (GCS) sellers, and influence product design for the GCS segment. By liaising with our partner teams (e.g., Sales, Marketing, Product/Engineering, Sales Finance, Education, Large Customer Sales), the PSA team works hard to equip GCS Sales with the information, training, collateral, and opportunities needed for future growth and to ensure that our customers’ needs are addressed and expressed to client/product teams.
Responsibilities
- Consult with KR sellers and customers to identify opportunities for business growth and develop holistic measurement solutions for marketing challenges.
- Partner with sales to position Google results against client objectives and to drive growth conversations across the Google Ads product suite.
- Coordinate cross-functionally with gTech and Sales to drive end-to-end program management of Measurement Effectiveness plans while monitoring primary metrics and KPIs.
- Collaborate with Sales and Global PSA to develop training programs and narratives that address objections and knowledge gaps, enhancing expertise on priority solutions and third-party measurement.
- Share customer and product feedback with Global Product Leads to ensure the product roadmap aligns with GCS promoter and customer needs.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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