Senior Account Executive, Media and Entertainment, LCS
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This role may also be located in our Playa Vista, CA campus.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of industry experience in digital advertising, consultative sales, business development, or digital marketing, or 6 years of experience with an advanced degree.
- Experience working with advertisers, agencies, or clients.
- Ability to communicate in English and [language(s)] fluently to engage with clients in the region.
- Ability to travel for client meetings and training, as needed.
Preferred qualifications:
- Experience building trusted-advisor relationships with C-level executives, and managing multiple projects, business leads, and internal stakeholders.
- Experience with Google Ad Solutions, with a focus on video advertising (AI-powered Performance and Video, CTV).
- Understanding of engaged landscape across traditional and digital media advertising.
- Ability to sell/propose creative technologies across a landscape of various decision makers.
- Ability to develop joint business plans in complex, ambiguous environments, influence/collaborate across organizations, and drive business success for the customer and Google.
- Excellent strategic, systems thinking and tactical thinking skills, with the ability to align strategies to deliver customer business outcomes.
About the job
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and our customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.
As a key team within Google's growing Consumer Goods, Government and Entertainment sector, we are at the heart of a dynamic, high-growth partnership. Our mission is to propel Sony Pictures and Crunchyroll to new heights through OneGoogle media strategies. We manage a high volume of upper funnel brand and awareness activity as well as lower funnel acquisition activity.
As an Account Executive, you will help foster further partnership impact and therefore growth. You will be instrumental in crafting innovative full funnel marketing campaigns that captivate audiences with the studios' world leading storytelling. You will help to contribute directly to the theatrical and streaming ambitious growth goals. You will be passionate about entertainment, grow in a fast-paced environment, and you will deliver marketing solutions.
Responsibilities
- Engage and influence key decision-makers, including C-suite executives, building trusted relationships to understand their core business challenges and strategic priorities.
- Lead the development of Joint Business Plans, aligning with customers on ambitious goals and establishing shared accountability to unlock transformative growth opportunities.
- Design and pitch powerful, data-driven Google solutions tailored to customer needs, leveraging in-depth knowledge of Google’s advertising offerings and compelling storytelling, while effectively navigating objections to secure investment and exceed business sales goals.
- Demonstrate Google's value by measuring campaign results against customer objectives and performer's offerings, and sharing data-driven insights that shape customer strategies and reinforce the partnership.
- Own the customer's growth trajectory by proactively identifying and cultivating a robust pipeline of new opportunities, leveraging insights and proven success to expand the partnership.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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