Senior Analytical Lead, Automotive
- linkCopy link
- emailEmail a friend
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
Preferred qualifications:
- Experience working with clients, advising on marketing/business performance, and influencing decisions together with insights and measurement.
- Experience with brand and performance marketing and measurement solutions (e.g., MMM, Experiments, MTA, incrementality, etc.).
- Experience with online advertising (e.g., Search, Display, Video/TV), website analytics (e.g., Google Analytics), or brand analysis techniques, and with performing marketing experiments, return on investment/financial modeling, and statistical analyses.
- Ability to analyze datasets, identify insights, and communicate findings via presentations or dashboards.
- Excellent written and verbal communication skills, with the ability to deliver simple and compelling stories to audiences of all levels.
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
As a Senior Analytical Lead, you will support Automotive clients and will use data and insights to solve problems that transform their businesses and help achieve their objectives. You will foster and lead relationships with client marketing, strategy, and analytics stakeholders, and will help clients modernize their marketing measurement by adopting best practices. You’ll use user behavior insights, customer segmentation, and Google internal data to devise marketing strategies that drive results.
Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
The US base salary range for this full-time position is $114,000-$169,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Consult with clients as an industry advocate and analyst on opportunities associated with industry standards, trends, potential business impact, and methodologies for marketing and media analytics, measurement, and data integration.
- Seek out key decision makers and earn their trust to challenge the status quo together by telling stories with data.
- Support client relationships with others in the client organization and their vendors including marketing/advertising, and analytics.
- Partner with internal and external product, research, data and measurement teams.
- Analyze internal and external data and use predictive and statistical modeling techniques to uncover opportunities, develop solutions to client marketing challenges, and measure success of advertising campaigns.
Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy.
Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.