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Marketing Analyst, Google Workspace

GoogleSeattle, WA, USA; New York, NY, USA; +3 more; +2 more
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Seattle, WA, USA; New York, NY, USA; San Francisco, CA, USA; Sunnyvale, CA, USA.

Minimum qualifications:

  • Bachelor's degree in a research or quantitative field such as Social Sciences, Statistics, Mathematics, Bioinformatics, Economics or equivalent practical experience.
  • 3 years of experience designing, scoping, executing, and delivering research and analysis projects.
  • 3 years of experience translating business problems into research questions and translating research findings and insights into marketing recommendations.
  • Experience managing research and measurement agencies.
  • Experience working in marketing analytics, and analyzing marketing performance.

Preferred qualifications:

  • 2 years of experience working in marketing analytics.
  • Experience analyzing marketing performance and driving business impact.
  • Experience with data analysis, data modeling and SQL.
  • Ability to build presentations and communicate with executive stakeholders by synthesizing data sets into meaningful insights.

About the job

You will drive measurement, analysis, and testing initiatives supporting global and regional marketing programs. You will directly analyze large data sets, and design and perform statistical analyses that continuously improve our process efficiency and campaign impact. In collaboration with a multidisciplinary team of marketing, product management, analytics and engineers, you will tap into the underlying data, align on key metrics/methodologies and generate insights that enable marketers to develop valuable, highly effective programs.

In this role, you will support the Google Workspace Marketing team by providing business critical insights, aligning marketing and sales goals and driving day-to-day cross-functional operations. As a key member of the Planning and Insights team, you will analyze business performance and uncover growth opportunities for the Google workspace enterprise segment. You will partner with demand generation, regional marketing and sales teams to deliver insights and drive execution.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

The US base salary range for this full-time position is $114,000-$163,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

  • Develop and deliver regular reports to marketing leadership and stakeholders, communicating business performance, insights, and recommendations.
  • Conduct root cause analysis on observed data trends for programs and initiatives.
  • Collaborate with regional marketing teams to understand regional performance nuances, identify best practices and provide tailored insights to optimize plans and execution.
  • Explore marketing data to identify trends, patterns and key insights that uncover new growth opportunities or areas for efficiency improvements.
  • Develop reporting dashboards and analysis tools leveraging Artificial Intelligence (AI) based on business requirements.

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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
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