Display and Video 360 Programmatic Account Manager
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 2 years of experience in digital advertising, consultative sales, digital media sales, business development, online media environment, or digital marketing role.
- Ability to communicate in English and Italian fluently for client and stakeholder relationships.
Preferred qualifications:
- Experience partnering with complex clients on advertising products or martech/adtech (e.g., pitching solutions, consulting, or demonstrating products).
- Media Agency knowledge and experience (digital and traditional/offline), including understanding of the market landscape.
- Relationship management skills, with experience in facilitation and influencing at executive leadership levels.
- Knowledge of DV360 platform from a Media and Tech angle.
- Demonstrated strategic and analytical sales approach, with ability to navigate ambiguity and manage multiple priorities.
- Project management skills in overseeing multiple, simultaneous solutions executed by support teams, and ability to work collaboratively on projects in a cross-functional team setting (internally and externally).
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
As a Display and Video 360 (DV360) Programmatic Account Manager, you will be responsible for driving video and display transformational growth for DV360 business across industries. You will be an expert in the programmatic ecosystem and help our clients understand how our programmatic media tools can help them prove their business and achieve their business goals.
You will be responsible for Programmatic Account Management (DV360 Platform) of clients across industries, owning programmatic media strategy, adoption and acceleration across assigned accounts, with the goal to develop and execute strategic business plans to drive customer and business growth.
Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
Responsibilities
- Grow relationships with clients and agency teams, building relationships with digital media decision makers, to understand their core business objectives. Identify opportunities and deliver solutions that leverage our programmatic media tools.
- Partner closely with specialist teams to develop joint strategies that drive display and video investments, optimizing internal resources across cross-functional areas to develop sales approaches, customized narratives, and provide product development feedback.
- Build a strong knowledge of DV360 and the programmatic landscape, and serve as a thought leader to clients around evolving advertising landscape and programmatic opportunities.
- Provide detailed account analysis to ensure that our advertisers are exceeding performance goals.
- Own platform training, media planning, and execution of Display, third-party Video, YouTube, and CTV campaigns. Educate clients around changing privacy landscape, ensuring clients are set up for success now and in the future.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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