Research and Insights Manager, Consumer Apps Marketing, Gemini
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 3 years of experience designing, scoping, executing, and delivering research and analysis projects.
- Experience translating business problems into research questions and translating research findings and insights into marketing recommendations.
- Experience managing qualitative, quantitative and measurement agencies.
Preferred qualifications:
- Experience in leveraging AI tools or research agencies in ongoing workflows.
- Knowledge of the tech industry and speed/scale at which it operates.
- Ability to manage complex projects with multiple stakeholders and priorities.
- Ability to thrive in a dynamic, changing environment.
- Excellent project management skills with attention to detail.
About the job
As a Research Manager, you will be embedded with the Gemini Marketing team, managing end-to-end research projects to help inform product launch and strategy perspectives for our consumer-facing AI products. Managing stakeholder relationships, staying informed on marketing priorities, and scoping quick-turn studies to support strategy discussions will be an integral part of your role. You will also manage the global brand tracker, and infuse your understanding of user perspectives to add context to trends and provide actionable recommendations on marketing and product opportunities.
The key responsibilities include serving as the lead point-of-contact with the research agency, surfacing common themes across markets, highlighting country-specific nuances and their implications, and socializing findings with internal stakeholders. This is a unique role that requires sound understanding of user behaviors, a genuine interest in emerging technology and the ability to influence with meaningful insights.
As a secondary focus area, you will also partner across the Research and Insights team to ensure findings are scaled and efforts are de-duped where relevant. This will include regularly sharing research and learning plans and collaborating on synthesized point of view for marketing leadership.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $117,000-$167,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Manage the global Gemini-tracking program, which is primarily a quantitative-survey, and create comprehensive reporting-program that supports a variety of stakeholders.
- Scope custom research from start to finish: designing an effective-brief, managing request for proposal (RFPs), onboarding research-agencies, choosing a methodology, executing the study, and deploying insights and recommendations via compelling narratives in a variety of formats (decks, sites, emails, presentations, etc.).
- Develop insights from quantitative-data and qualitative-observations, using a variety of internal and external sources and contribute thoughtful findings that can only be surfaced through an integrated data perspective
- Leverage AI tools and programs to streamline workflows, connect dots across studies, and enable yourself to be agile and scale your impact across multiple stakeholders and organizations.
- Share research findings and insights via presentations in forums large and small, with everyone from junior to executive staff.
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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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