AI Content Lead, Ads Marketing
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in marketing.
- Experience using AI tools to develop content.
Preferred qualifications:
- Experience in prompt engineering.
- Experience in leveraging external data to create content.
- Experience creating content about marketing, advertising, or AI.
- Experience using AI to create high quality, insightful content.
- Knowledge of programming languages or experience optimizing AI tools for content development.
About the job
As the AI Content Lead, you will create content for senior marketing audiences. A core part of the job is leveraging AI to develop or enhance this content. You will be responsible for independently creating a steady stream of output and partnering with technical teams to optimize AI tools for content creation.
Responsibilities
- Use AI to produce high quality content for Business-to-Business audience - written and visual/alternative formats.
- Identify story ideas, conduct light research, and pre-work (e.g., interviews).
- Own development of content from ideation, generating drafts, to editing.
- Leverage external/public data sources to identify insights and create content.
- Produce high quality, insightful content pieces at regular pace.
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